NOVACERT has significant contribution to the extroversion of the Greek economy by supporting export of Greek agricultural products and primary processed products, designing and implementing integrated media plans.
Such programs include a series of activities and promotional actions, information events and advertising campaigns in the EU and third countries’ target markets.
Specifically, these activities include:
- Printed Media: Branding, brochures, advertising issues.
- Participation in exhibitions in target countries.
- Advertising campaigns: Entries in newspapers and magazines, Online advertising.
- Public Relations: B2B Actions, Wholesalers Invitations, Theme Dinners, Business Missions.
NOVACERT implements promotional programs under the Regulations (EC) 3/2008 and 501/2008 with the right to participate in bodies which are business and professional organizations representing the respective sector(s) in one or more Member States or at Community level.
The Program Actions view on promoting agricultural products through information of the target groups: consumers, educational institutions, distributors of agricultural products, restaurants, nutritionists and opinion leaders.
More specifically, the company has managed and implemented several projects on behalf of some of the leading export organization of the country.